Archives for Marketing Trends

How to Effectively Market Towards Mothers

With the majority of mothers being the main purchasers in households, it’s important to effectively market toward them. In addition to driving potential sales, by marketing properly you may be able to increase your exposure as well. Some of the best tips for marketing toward this group include: Avoid the “Perfect Mom” Persona Today more than ever moms play many roles in their households. The last thing they want to see is the “perfect mom” image in your ads. Instead, they want to see realistic situations that they are able to relate to. This approach will be sure to get
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Top Marketing Trends to Look Out for in 2017

When it comes to marketing, techniques are constantly evolving into something new. Fortunately by keeping up with these, you can help your business grow and increase its visibility as well. Well there are many tried and true trends that you will use in the future, those that are making waves in 2017 are listed below. Keep an eye out so you can take advantage of these! 1. Mobile Apps Mobile apps are used quite often today, although they will most definitely be more prevalent in the future. Businesses will likely use these to target ads to consumer and provide them
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