Monthly Archives February 2017

Advantages of Using PPC Marketing

Whether you use PPC (pay per click) marketing casually or don’t use it at all, it’s important to familiarize yourself with the advantages of it. After all, this form of marketing has a lot to offer, including many benefits that business owners aren’t familiar with. It you’d like to get more from this or see why it’s so useful, take a look at the advantages it has to offer listed below. 1. Consistency with Traffic With even a small daily budget you’ll see your traffic stay consistent on a day-to-day basis. If you can increase your budget at any time,
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Are You Effectively Driving Sales to Your Website?

Prospering online is the goal of every business owner who opens a website for products or services. If you’re looking to enhance your book of business and drive sales, then ask yourself the following questions: 1. Are You Using Influencers? Influencers are essentially paid advertisers who will partner with you to help drive traffic (and ultimately sales) to your website. This is one of the most common marketing tactics today, especially with instagram. To do this, companies approach high-profile individuals (who have a lot of followers) and ask them to put a promotional post on their social media for compensation.
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Using Mobile SEO? 3 Tips for Success

Mobile SEO is an essential part of any business today and likely won’t go anywhere in the future. In fact, mobile SEO has grown considerably in recent years and will likely continue to do so for many years to come. If this is something you use for your business in particular, then the tips below can help lead you to success. 1. Keep Up With Google Requirements Google regularly updates its requirements for SEO, which are important to keep up with. Some of the mobile requirements right now include: adding markup language and structured data, publishing content regularly, making site
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SEO Mistakes to Avoid in 2017

With the new year upon us, it’s time to think about what you can do to better enhance your website and business. When it comes to SEO in particular, there are many mistakes that you should try to avoid. By taking into account those below, you’ll be able to steer clear of many problems that other companies may run into. 1. Not Optimizing If you think your content will rank without going through the work to optimize, you’re wrong. It’s essential to take advantage of SEO to make sure you up your chances of having content rank. Fortunately there are
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