When it comes to marketing, techniques are constantly evolving into something new. Fortunately by keeping up with these, you can help your business grow and increase its visibility as well. Well there are many tried and true trends that you will use in the future, those that are making waves in 2017 are listed below. Keep an eye out so you can take advantage of these!
1. Mobile Apps
Mobile apps are used quite often today, although they will most definitely be more prevalent in the future. Businesses will likely use these to target ads to consumer and provide them with more mobile coupons to keep them shopping.
2. Upcoming Social Networks
Experts predict that at least three new social networks are likely to come into our lives in the next year. For marketers, it’s important to keep up with these because they can play such a major role in attracting new customers.
3. Influencer Marketing
We see it now more than ever before–influencers with a lot of social media followers who are designated to boast about products and services. This type of marketing is not going away any time soon and will actually increase in 2017.
4. Fewer Traditional Ads
Today, consumers want to see less traditional ads that intrude in their everyday lives. This means companies will have to begin looking for new and innovative ways of attracting customers organically, which will require a lot of planning and creativity.
5. More Videos and Images
Short videos and catchy images are more likely to attract customers than chunks of texts. Visual platforms should increase in the near future, which will make visual story telling much more easy.